Add this to the list of Apple’s endless innovation: now they’re making their own words. On the landing page for the AirTag, Apple says it’s a “supereasy” way to keep track of your stuff. Supereasy. Supereasy isn’t a word. There’s a red underline in my text editor right now.

I know creatives who turn off their phones during editing sessions in order to stay in their flow state. I’m a big fan of this, as finding flow state as often as possible is the best way to achieve top-tier work. But there are some clients I always pick up the phone for.

I find this passage inspiring. It’s so relatable as a creative person. I’ve had my own seasons of living violently, drinking hugely, eating and sleeping too much and too little, working way too hard or not at all. For all the chasing I do of moderation, stability, and consistency, there are certainly times on all ends of every spectrum. And in Steinbeck’s eyes, this is magical in its own way, too.

Reading a Seth Godin book is like scrolling someone’s profile on TikTok. A series of short-form pieces hit you one by one, each one meaningful and insightful in its own way.

At the end of the year, Kris Bryant will be a free agent. With his resume, he’ll be able to get about $100 million for maybe 4-5 years of work with almost any team who has the piggy bank to pay him.

“Greatness is doable. Greatness is many, many individual feats, and each of them is doable.”
–Dan Chambliss

I was reminded of my early days out of college in Venice beach, sharing a 120 square foot apartment with a buddy and a bunk bed.

“There’s a price to waiting.” Blockfolio’s tagline is pulled straight from an advertising psychology book. Advertisers have tried to induce this fear in a thousand creative ways, and Blockfolio just came out and said it.

This morning I grabbed a handful of raw, cold spinach, and put it all in my mouth at once. The strange thing is, it was one of the most normal parts of my morning.

I read a sentence recently by Chris Gayomali in an article about Olympic runner Noah Lyles that struck me. It said, “Meanwhile, Noah Nyles is a sprinter who seems to have more fun than anyone else and isn’t afraid to use his platform to advocate for Black lives mattering.”

If you want to build a habit of working out, you better redefine what working out means to you. The thing that gets in the way of habit development is feeling like our small steps aren’t meaningful enough to pursue.

This isn’t a blog about how to make an online class. It’s only a blog about how to sell one, with good copywriting.

I used to have endless ideas and no follow through. I jumped from unfinished project to unfinished project in search of novelty and excitement. Meanwhile, my creative goals went unaccomplished. Then I discovered the creative sprint.

Different clients want different things. Some clients want to impress their boss with your work. Some clients want to not lose their job with your work.

All the Instagram Ad best practices say to focus on the products. To call out features. To not get too creative. Dandy Del Mar broke all those rules.

Novelty is almost impossible to predict because it’s a moving target. What’s new this year will be old next year. And you can’t just aim your artistic rifle to outer space and hope you hit novelty–you’ll find obscurity.

I think he was wearing sketchers, and a baggy sweater. His posture was not great. He wasn’t that tall. He greeted everyone softly, with a much smaller voice than I imagined. I was surprised that this was the guy ESPN chose for their commercial.

You can write about something life-changing, something really monumental, in such a boring way that it changes no one’s life.

I would be hounding Amazing for a refund right now. But hounding an independent writer who is packing and shipping his self-published book on his own? I don’t feel so good about that.

I wish I could say that the blog has been a great success, and that I’m amassing a huge audience, and that I’m getting a lot of opportunities from it. But I’m not.