Reese Hopper Reese Hopper

In defense of the business model canvas

While I don’t believe all business is a zero-sum game, there is credence to the idea that a sale someone else makes is a sale you don’t make, at least in that moment.

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Reese Hopper Reese Hopper

One sentence can save a book

I bought a book about the publishing industry. One line, about 90 pages in, might just change everything for the next phase of my career. 

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Reese Hopper Reese Hopper

Switches and dimmers

Where can I incorporate switches instead of dimmers? How can I be fully present with one thing, and turn the rest off—even for an hour?

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Reese Hopper Reese Hopper

I’ve launched my YouTube

I’ve been rethinking my personal content strategy recently. As part of this process, I’ve launched my YouTube channel with four in-depth videos breaking down freelance concepts.

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Reese Hopper Reese Hopper

Learn by copying

“The ideas for the novels come from wanting to understand something.”

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Reese Hopper Reese Hopper

Mental load

One person can only remember so much information before they drop the ball. This is a great opportunity for you as a freelancer. 

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Reese Hopper Reese Hopper

Falling in love with your art

When I went to college, I didn’t want to go to college. I wanted to stay in my hometown and play music with my rock band.

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Reese Hopper Reese Hopper

My new content strategy

Quantity time is quality time. The more time someone spends with you, the more value they’ll get.

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Reese Hopper Reese Hopper

Legalism mindset

Trying to motivate myself to lift weights is difficult. I get legalistic about it. I make bargains and cut deals with myself to do fewer reps, to lift less weight, and to stick to lifts I’m comfortable with. 

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